Quality web design is not only about hiring the most skilled and expensive designers available in the market. To give your websites and applications an aesthetic edge, you also need to subscribe to the most widely adopted web design tools in the market. The best web design companies in Australia prioritize UI/UX design with a focus on functionality. Unless your web design drives your users/customers towards conversion- its purpose is defeated. 

With the proper tooling at their disposal, web designers spend less time fleshing out meaningful layouts; they can also stick to measurements and color schemes more easily. Therefore, rendering neat and simple designs out of complex workflows is easier with good web design tools. Additionally, modern web design software relies on cloud integration for storage and accessibility, which makes web design a collaborative process too. 

To this effect, the top web design companies in Australia actively use the following tools to materialize the best of their creative output. 

1. Adobe XD

The Adobe Creative Suite has ruled the roost as the be-all, end-all multimedia life-cycle toolchain used for development and design, across the globe. Out of all, Adobe Photoshop and Dreamweaver are the ones that stand out from the rest.  

Photoshop is a custom graphic design and photo editing tool that caters to workflows for both small and large businesses. It supports numerous file types and offers rich image editing/after-effects and type tools, photo manipulation effects, and digital painting brushes. 

Dreamweaver is an end-to-end HTML, CSS, and PHP scripting tool. It also supports several AJAX and other web scripting languages based on library plugin availability. Dreamweaver lets you build the picturesque front end for web, desktop, and/or mobile applications through its simplified learning curve.  

2. Figma

Figma is a Cloud-based SaaS software that helps designers generate graphics for diverse use cases. It started as a UI/UX wireframing & prototyping tool, which remains its primary user purpose to date. You can rapidly generate creatives using Figma’s free version, while its premium edition opens up some rich editing and workflow accessibility options. 

Figma is not just the tool you want for graphic designing web pages and app pages; it is used by many for social media graphics as well. Figma’s extensive library of ready-made design templates and graphic elements is a huge leg-up to most graphic design workflows.

3. Sketch

Sketch emphasizes the collaboration aspect of modern graphic design requirements. Sketch accelerates graphic design through its WYSIWYG workflows. Sketch has numerous plugin extensions to boost workflows, deep search the web for stock content, improve/optimize design conventions, and even animation.

Sketch can also be used as a UI/UX design tool akin to Figma, although the latter is still miles ahead in this aspect. However, Sketch offers a much more shallow learning curve which helps onboard junior designers to more complex design projects. 

4. Google Web Designer

The GIMP image manipulation tool is another healthy addition to any professional web designer’s repertoire. If you are a designer that likes to add their own touch to bespoke requirements. Besides freeform drawing, GIMP also acts as image manipulation and post-editorial software.

GIMP is open-source, cross-platform, and rivals premium tools like Illustrator and Photoshop in term/s of utilities. The biggest advantage that GIMP offers is the ability to render multiple layers, be it for editing or composition, so you can play around with its intuitive tools and generate images for different formats.